Video Marketing Advice That Anyone Can Follow

Many business owners find video marketing a vital activity for reaching new customers. People enjoy videos, so they make a great way to stay in touch with customers. You should use these tips if you want to make a video to market with.

An excellent method of engaging with your viewers is video marketing. Have customers supply you with questions to answer in a weekly video. It would be a nice gesture to give free products to those that sent in questions.

If you use YouTube, use its editing features. You can put annotations on a video, for instance. As a result, you can publicize a link, give out useful facts or provide viewers with a discount off your product.

Make as many videos as you can. It is wise to upload new video content often in order to keep things fresh for your visitors. Posting videos often will allow you to broaden your exposure by talking about new topics.

20 Minutes

If your marketing video is more than 20 minutes in duration, you might run into problems. If you are using the video to perform a demonstration or step-by-step guide, give yourself as much time as possible, even up to 20 minutes, to ensure that you fit everything in. When you’re just chatting about your business, products or a sale, keep your video to less than five minutes.

Choose good and well-thought out titles when starting to use video marketing. A good title will attract more viewers. The title is one of the most important factors, and without a proper title, the viewers won’t know what to expect. A creative title can really help to drive viewers to your site.

Video marketing is a great way to stay in touch with your audience. Have people send in questions about your company or related topics, and then answer some of these questions in a brief video. Offer free samples to those whose questions you answered!

You have a small window of time to get attention from viewers. You need to make the first 15 seconds of your videos count. Draw them in quickly so that they will stick around for the video’s entirety.

It is now time for you to start creating your own videos. Don’t stop here, however. There are lots of things you can still learn about this form of marketing. Your campaign will become more efficient as you learn more about video marketing.

About Adrian

Online Reputation Management Hero, SEO & PPC Marketer, Coach, Speaker, Author of Social Media Stampede: Facebook Edition and other titles available on Amazon.com.